School of Media Studies

Job Opportunities: Parsons ELab Venture Associate and Content Creator

Content Creator at the Parsons ELab – Job Description 2020 

ELab is a design led business lab and incubator dedicated to entrepreneurship research and practice at The New School, founded by Assistant Professor Rhea Alexander with the Parsons School of Design Strategies. The Lab has resources and access to a network to help recently minted alumni entrepreneurs successfully launch or get accepted to incubation or those seeking a bridge between academia and applied practice in entrepreneurship. ELab also provides support for the broader entrepreneurship community through workshops and events, as well as publications and our dedicated research. 

We are looking for a driven, self-starting and enthusiastic person who loves social media, content creation and innovative marketing strategies. The successful candidate must have experience in managing and growing social media accounts, are self-directed and highly motivated! They ideally must have a lot of initiative (proactive) and have a positive attitude about driving the team’s agenda, managing interactions with its partners and volunteers and helping it stay organized and on track to meet its various deliverables. 

Responsibilities: 

  • Develop and produce new web assets and digital materials for the Elab (ie blog, social media platforms, presentations, etc). 
  • Manage existing digital communications platforms (Twitter, Facebook, Instagram and LinkedIn accounts) 
  • Promotional video creation 
  • Graphic design and brand development using Adobe Creative Suite 
  • Creating all graphics for events and research needed, including the yearly Annual Report. These must reflect ELab style. Upcoming year will include correspondence with website redesign team in New School for web overhaul. 
  • Managing ELab email, media promotions, content and establishing / following routine and reliable communication channels for news and events 
  • Attending weekly team meetings to share out scrum style your weekly progress 

Desired Qualifications: 

  • Experience and love for generating social media content and managing social platforms 
  • Highly motivated, able to take initiative and function as a self-starter with minimal supervision 
  • Very proactive and very responsive communication in Slack, Email, and phone 
  • Able to and interest in communicating verbally with team and with external stakeholders 
  • Excellent organization/prioritization skills, attention to detail, and follow-through 
  • Capacity to generate ideas and think analytically 
  • Openness to learning new skills and working on a variety of projects 

Pay rate: To be discussed (commensurate with experience) Hours per week: 5 – 10 hours during the academic year and possibly more during summer and winter break. 

To Apply: Send your cover letter, resume to: 

Rhea Alexander at alexanrc@newschool.edu and CC parsonselab@gmail.com


Parsons ELab Venture Associate Position – Job Description 2020 

ELab is a design led business lab and incubator dedicated to entrepreneurship research and practice at The New School, founded by Assistant Professor Rhea Alexander with the Parsons School of Design Strategies. The Lab has resources and access to a network to help recently minted alumni entrepreneurs successfully launch or get accepted to incubation or those seeking a bridge between academia and applied practice in entrepreneurship. ELab also provides support for the broader entrepreneurship community through workshops and events, as well as publications and our dedicated research. 

The scope of this position and the level of responsibility expected of Student Administrative Assistants is broader and deeper than many other student positions. Previous Assistants have produced significant professional development within this role. Our team contributes effectively to serving program needs within incubation, research and administrative capacities of the lab. We provide a demanding environment, informal mentorship and a learning experience allowing students to develop as leaders, grow their skill sets and expand their professional networks with numerous external partners. This is an excellent leadership role that requires both strategic planning and execution, acting as an advisor, entrepreneur and ambassador for ELab within the entrepreneurial community. 

Responsibilities: Admin Assistants, to us known as Venture Associates, have professional experience in business strategy, entrepreneurship, design thinking and finance, and are responsible for managing a portfolio of startups, which includes: 

  • Weekly meetings with fellows to review goals, progress, needs and provide mentorship accordingly, actively acting as project manager 
  • Actively connecting fellows with opportunities within ELab and beyond, including mentors, partner spaces, sector experts, funders and investors – and 
  • Growing the ecosystem of support available for fellows. Making introductions and collecting resources is critical. 
  • Collecting data and metrics on the Fellows in accordance with ELab documentation standards 
  • Attending ELab events 
  • Reporting back weekly to ELab during 2-hour block meeting on startups for optimal support calibration 

Additionally, Venture Associates as team admins are responsible for strategizing collectively the ELab operations including: 

  • Attending weekly team meetings to share out scrum style your weekly progress 
  • Strategizing curriculum and selecting monthly topical workshops and expert meet-ups directly related to current fellow needs 
  • Organizing periodic pitching events for fellows, that covers event strategy and execution including: quarterly reviews, Pitch Night, Mid-Way review and Demo Day 
  • Weekly team meetings for planning, reviewing and brainstorming on other ELab operations, research and broader goals 
  • Attending events in NYC entrepreneurship community relevant to expanding resources and opportunities for ELab 

Desired Qualifications: 

  • Track record in entrepreneurship, business strategy, finance 
  • Highly motivated, able to take initiative and function as a self-starter with minimal supervision 
  • Very proactive and very responsive communication in Slack, Email, and phone 
  • Able to and interest in communicating verbally with team and with external stakeholders 
  • Excellent organization/prioritization skills, attention to detail, and follow-through 
  • Capacity to generate ideas and think analytically. Openness to learning new skills and working on a variety of projects 

There are 3 broad categories of responsibilities and roles within the ELab Team that require additional specialty or focus: 

1) INTERNAL COMMUNICATIONS 

  • Managing ELab email, media and social promotions, content and establishing / following routine and reliable communication channels for news and events with Fellows, their teams, Mentors and Partners. 
  • Liaising with university administrative teams to book spaces, market events in program newsletters and work with the alumni office and others across the university ecosystem. 

2) EXTERNAL STAKEHOLDERS & EVENTS 

  • Coordinating all communication with and securing existing partners & mentors, new partners & mentors, strategic planning and external communication with regard to event planning (location, date, time, calendar event, eventbrite etc) 

3) OPERATIONS 

  • All internal ELab administrative operations such as assuring proper documentation, actively maintaining meeting notes, updating content internally, securing any legal materials or contracts 
  • Maintaining the Elab archives, scanning and collecting documents as needed. 

Pay rate: To be discussed (commensurate with experience) Hours per week: 10 hours during the academic year and possibly more during summer and winter break. 

To Apply: Send your cover letter, resume to: – Rhea Alexander at alexanrc@newschool.edu CC parsonselab@gmail.com

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