Fellowship Opportunity at Black House/Sundance
“Facebook is hoping to reduce barriers for filmmakers from underrepresented communities, launching a new marketing initiative, “Seen,” that aims to bring more attention to films by minority filmmakers.
It’s a much more democratized way to market movies, said Brickson Diamond, founding member and chair of the Blackhouse Foundation, a group that hopes to bring more diversity to Sundance and other film festivals. The initiative, he says, gives filmmakers more data that could prove useful in negotiations with potential distributors or sales agents that show the strength of audience demand for a particular film.
Diamond’s Blackhouse has partnered with Facebook’s Creative Shop, a team of strategists within Facebook, Messenger, and Instagram that works with small businesses to make social-media marketing campaigns, for the program.”
Read the rest of the Variety article by Ricardo Lopez here.
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