December 25, 2014
“Plague is all about spreading information virally. You prepare a post – some text, an image, a video or a link – and then publish it. It’s immediately sent to a number of other users (the precise number depends on your ‘infection index’ – more on that below). They receive your post as part of a card stack of posts currently being shared by other users on the network. If they want to share your post on, they swipe up, and it’s spread to more people, if they swipe down they don’t share it and help stop your message from going further.”
http://thenextweb.com/apps/2014/12/23/plague-tinder-information-addictive-founders-onto-something/
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